Page 4 - Kinder Outdoors Media Kit 2022
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Our Mission
Why Radio?
National studies show…
Americans listen to more radio than watch TV, use smartphones or computers
To deliver your product or service
Consumers reached daily and weekly
message directly into the cars,
homes, tablets, smartphones,
Radio listening is done in the car…Hunters & Fishers are major travelers
computers, boats and blinds of
Radio listeners go online to learn more about products mentioned on radio
folks that need to know
Radio Uniquely Provides:
your brand and name.
• More influence via implied endorsements when host discusses your brand on-air
• Ability to discuss company and products in-depth
• Frequency, consistency and repetition
We’ve worked hard for 10 years to create a friendly,
• Flexibility and immediacy
welcoming and entertaining audio experience that gets
• Ability to target your customer by demographics, geography and genres
us invited back again and again and to develop an
• Strong call-to-action
affordable major media advertising venue for you.
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Sources: 2018 Nielsen , 2019 Forbes, 2019 iHeart Media, 2017 Radio Results
